In my old days in retail, we used to get a new "tape" once a month, (I did say old days - for those younger readers it was like a CD, but sometimes it snapped and we were back to the previous months offering!). We used to look forward to our new tunes every month - but by the end of the month hearing the same 12 tunes every hour would cause the sanest person to grit their teeth.
Having just spent a week at The Good Food show I thought I would feel more Christmassy - but I think because it is such a large space you lose the intimacy and Christmas Spirit that you get at smaller markets - hence I'm actually looking forward to the Moreton On the Marsh Christmas Fair this Saturday. They are switching on their lights, and there will be mulled wine and Christmas gifts aplenty!
It has been great to get an instant reaction from all our leafleting at the Good Food Show last week - and we have already had a few follow up orders.
Alongside the Christmas build up we are also busy working on our new print range - which we are very excited about. Personally I love prints - they are a great way to inject life into any space. One of the designs has a real 50's / Lucienne Day feel, which I think makes a refreshing change from a market currently swamped with Cath Kidston florals.
As always though, getting the samples in time is causing a few sleepless nights - as it appears all retailers are placing repeat orders, and a smaller company like Ochre And Ocre can get bumped to the back of the queue. Not knowing if / when the samples are arriving also makes booking locations / photographers difficult... but as my friends keep telling me, "if it was easy, everyone would be doing it!".
I'll leave you with a few pics of our stand at the NEC - we had so many favourable comments about our display from customers, it was lovely to hear.
No comments:
Post a Comment